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哈洽会访谈 | 哈药集团胡晓萍:练好企业“内功” 为国民健康提供坚实保障

Core Viewpoint - The Harbin International Economic and Trade Fair showcases the continuous improvement and innovation of Harbin Pharmaceutical Group, emphasizing its commitment to providing high-quality products for public health [1][2]. Group 1: Product Offerings - Harbin Pharmaceutical Group presents a diverse range of products at the fair, including pharmaceuticals, health foods, general foods, beauty and personal care items, medical devices, daily chemical products, and cultural creative products [2]. - The company features brand zones for its various product lines, such as "San Jing" series, "Shi Yi Tang" traditional Chinese medicine products, "Ha Yao Liu" series, "GNC" health products, and "Ha Yao Biotech" high-end beauty products [2]. Group 2: Research and Development - The company has established a solid research and development framework, recently obtaining approval for a solid preparation pilot platform and successfully passing the consistency evaluation for a generic drug [3]. - Harbin Pharmaceutical Group focuses on developing both traditional Chinese medicine and biological products, enhancing its diverse R&D capabilities [5]. Group 3: Production and Management - The company is implementing lean management practices to reduce costs and enhance product quality while strengthening its industrial chain [4]. - Harbin Pharmaceutical Group emphasizes maintaining product quality as its top priority and leveraging its group advantages for operational efficiency [4]. Group 4: Marketing and Community Engagement - The company is actively expanding its market presence through high-quality products and services, launching brand activities like the "San Jing Blue Bottle Growth Season" [5]. - Harbin Pharmaceutical Group has also contributed to local tourism by opening the "Harbin Art Palace Print Museum," which has attracted over 2.67 million visitors since its opening [5]. Group 5: Future Directions - The company aims to enhance its core competitiveness by focusing on system construction, control optimization, product development, technological innovation, marketing breakthroughs, talent cultivation, and brand strategy [6]. - Harbin Pharmaceutical Group is committed to fulfilling its social responsibilities and contributing to the high-quality development of the Heilongjiang region [6].