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珠宝公司跨界饮酒 杜甫酒业“借壳”遭质疑
Zhong Guo Jing Ying Bao·2025-05-20 11:05

Core Viewpoint - The recent name change of China Environmental Energy Investment Co., Ltd. to Du Fu Liquor Group marks a significant move for the Sichuan-based liquor company to enter the Hong Kong stock market, although it does not constitute a traditional reverse merger due to the lack of equity transactions or asset injections [2][4]. Group 1: Company Background and History - Du Fu Liquor has been seeking capitalization for several years, previously holding a Hong Kong listing launch conference in 2021 [2][4]. - The company transitioned from Du Fu Distillery to Sichuan Mianzhu Du Fu Liquor Co., Ltd. in 2013 and has engaged in various capital market activities, including listing its intellectual property in Hong Kong in 2021 [5][6]. - Du Fu Liquor has established strategic partnerships and investment agreements, indicating a long-term focus on capital market entry [6][7]. Group 2: Recent Developments - The name change to Du Fu Liquor Group was accompanied by a sales agency agreement with China Environmental Energy, which allows the latter to act as an exclusive agent in 14 markets, with a sales target of no less than 150 million yuan over three years [7][8]. - Following the name change announcement, the stock price of the company surged by 79.75% to 0.142 HKD, indicating strong market interest [8]. Group 3: Future Plans and Strategies - Du Fu Liquor aims to leverage its capital strength to enhance brand value, targeting a market value of 50 billion yuan and brand value of 100 billion yuan by 2025 [8][9]. - The company plans to pursue both organic growth through production scale expansion and external growth via mergers and acquisitions in the liquor industry [9]. - The focus will also be on enhancing product quality and marketing networks to transition from a small enterprise to a "small giant" in the liquor market [9].