续航焦虑严重、换电池贵、保险费高，超30％新能源车主反悔

Core Insights - The electric vehicle (EV) industry is experiencing rapid growth, with the number of pure electric vehicles in China reaching 22.09 million by the end of 2024, accounting for 70.34% of the total new energy vehicle ownership [2] - However, the industry faces challenges, including a rising rate of buyer regret among consumers, particularly in lower-tier cities, due to unmet expectations regarding EV performance [2][3] Group 1: Consumer Sentiment and Regret - Over 30% of pure electric vehicle owners expressed regret over their purchase decision in the past year, indicating a significant shift in consumer sentiment towards returning to fuel vehicles [3] - The regret rate for electric vehicles has increased dramatically from 3% in 2022 to 22% in 2023, highlighting growing dissatisfaction with the user experience [3][4] - The higher regret rate for electric vehicles compared to plug-in hybrid and range-extended electric vehicles suggests that the latter models alleviate consumer concerns about range and charging convenience [3] Group 2: Key Challenges - Range anxiety remains a critical barrier to the development of electric vehicles, as real-world conditions can significantly reduce the effective range of EVs, especially in cold weather and high-speed driving scenarios [4] - The availability and maintenance of charging infrastructure in lower-tier cities are inadequate, leading to a situation where vehicle owners face challenges in finding charging stations [4][5] - High ownership costs, including expensive battery replacements and higher insurance premiums for electric vehicles compared to fuel vehicles, contribute to consumer regret [5][6] Group 3: Market Dynamics and Solutions - The average resale value of electric vehicles is significantly lower than that of fuel vehicles, with a three-year average depreciation rate of only 45% for new energy vehicles [6] - To address these challenges, collaboration among automotive companies, government, and relevant departments is essential, focusing on improving battery technology, standardizing charging networks, and enhancing consumer transparency regarding vehicle performance and costs [7] - Innovative solutions such as battery leasing and battery health monitoring standards could help reduce consumer costs and improve the overall ownership experience [7]