Ge Long Hui·2025-05-20 11:26Core Insights - The core message of the articles emphasizes Wei brand's commitment to user-centric changes and innovations in their service, product offerings, and technology development [1][4][19]. Group 1: User-Centric Approach - Wei brand aims to become a brand that truly understands its users, with a focus on visibility, accessibility, and reliability [4]. - The company has established a direct service system to enhance user experience and trust [4][7]. - Wei brand's CEO highlighted the importance of user feedback and needs in shaping the brand's identity and offerings [11]. Group 2: Expansion and Infrastructure - In just 10 months, Wei brand expanded its store count from 0 to 430, covering over 110 cities, with plans to reach 600 stores in more than 200 cities by the end of the year [8]. - The company has created a digital platform to collect user feedback and has established 30 support stations along popular travel routes in Western China to cater to user needs [11]. Group 3: Product Innovations - Wei brand introduced several personalized solutions based on user insights, including unique color options for vehicles and a child-friendly interior with high antibacterial standards [11]. - The launch of the new Blue Mountain series includes models priced at 299,800 yuan, 326,800 yuan, and 326,800 yuan, with significant trade-in benefits for existing customers [14][17]. Group 4: Technological Advancements - The next-generation "All-Power Intelligent Super Platform" was unveiled, featuring seven leading advantages, including compatibility with five power forms and a hybrid system capable of rapid charging [19][20]. - This platform aims to revolutionize the industry by providing comprehensive solutions rather than choosing a single power source, reflecting the company's long-standing expertise in automotive manufacturing [19].