WEBRIS Launches Fully Managed Facebook Ads Program Built Exclusively for Law Firms

Core Insights - WEBRIS has launched a fully-managed Facebook Ads service specifically designed for law firms to attract high-quality case leads through targeted social advertising [1][2] - The program aims to address the challenges law firms face in converting advertising spend into profitable growth by aligning campaigns with the decision-making behaviors of legal consumers [2][3] Group 1: Program Structure and Features - The Facebook Ads program follows a 7-step process that includes strategy development, creative ideation, campaign setup, landing page design, conversion tracking, and intake system integration [3][4] - Campaigns are tailored to the specific decision-making behaviors of legal clients, with messaging and funnels adapted by practice area [6] - The service emphasizes measurable outcomes, focusing on conversions tied to actual case opportunities rather than just traffic or impressions [6][7] Group 2: Strategic Positioning and Market Impact - The program is designed for law firms looking to scale their caseloads predictably and sustainably, moving away from sporadic referrals [4][8] - WEBRIS has experience working with various legal sectors, including personal injury, criminal defense, family law, and immigration, marking a strategic expansion of its legal marketing capabilities [8][9] - The service is customized to reflect the goals and market positioning of each firm, reinforcing WEBRIS' commitment to helping law firms compete effectively in a digital landscape [9][10]