聚集成势 “中国制造”以全产业链稳稳“守”住全球市场

Core Insights - The bag and leather goods manufacturing industry in Shiling Town, Huadu District, Guangzhou, produces over 700 million bags annually, capturing more than 60% of the European and American market share [1] - The industry faces challenges due to increased tariffs from the U.S., prompting companies to adapt their strategies and explore alternative markets [3][5] Industry Overview - Shiling Town hosts over 13,000 bag and leather goods manufacturers and more than 63,000 related individual businesses, making it a significant supply chain base for the domestic and international bag and leather goods industry [1][11] - The region has established five major wholesale markets and seven industrial parks, creating a complete industrial ecosystem [11] Company Strategies - Companies like He Da Leather Goods, which relies heavily on the U.S. market for 70% of its exports, are adjusting their operations in response to rising shipping costs and tariffs, with average costs increasing by $4 to $6 per bag [3] - Firms are focusing on brand development and independent design to reduce reliance on foreign brands and enhance their market position [7][9] Market Adaptation - The "market procurement" policy has been beneficial for small and micro businesses, enhancing their ability to withstand market pressures and improve their international trade capabilities [11][15] - Guangzhou's international bag and leather goods procurement festival is redefining the competitiveness of "Made in China" products in the context of U.S. tariffs, emphasizing the importance of product quality [13][15] Growth Metrics - In the first four months of this year, Guangzhou's market procurement exports reached 3.29 billion yuan, marking a 66.5% year-on-year increase [15]