Ge Long Hui·2025-05-21 09:12Financial Performance - In Q1 2025, Weibo reported net revenue of $396.9 million, remaining flat year-over-year, or a 1% increase when adjusted for fixed exchange rates [1] - Advertising and marketing revenue was $339.1 million, also flat year-over-year, or a 1% increase when adjusted for fixed exchange rates [1] - Value-added services revenue reached $57.7 million, representing a 2% year-over-year increase, or a 3% increase when adjusted for fixed exchange rates [1] - Operating profit for Q1 2025 was $110.3 million, with an operating margin of 28% [1] - Net profit attributable to Weibo shareholders was $107.0 million, with diluted earnings per share of $0.41 [1] - Non-GAAP operating profit was $129.5 million, with a non-GAAP operating margin of 33% [1] - Non-GAAP net profit attributable to Weibo shareholders was $119.5 million, with diluted non-GAAP earnings per share of $0.45 [1] User Engagement - As of March 2025, Weibo had 591 million monthly active users and 261 million daily active users [2] - The company reported a total of $2.08 billion in cash, cash equivalents, and short-term investments as of March 31, 2025, down from $2.35 billion as of December 31, 2024 [2] Strategic Initiatives - The CEO expressed satisfaction with the progress in artificial intelligence applications [2] - The company focused on user value and product integration, enhancing the recommendation system [2] - Weibo's AI search feature, "Weibo Zhisu," was made available to all users, showing significant growth in user scale and daily search volume [2] - The company continued to leverage its strengths in content marketing and improved the efficiency of its information flow bidding ads, maintaining stable advertising business [2] - Rigorous cost management led to improved operational efficiency, allowing for investments in product competitiveness, AI technology, and shareholder returns [2]