POP MART(09992) Hua Er Jie Jian Wen·2025-05-22 07:37Core Insights - The Labubu 3.0 series from Pop Mart has gained significant popularity in the global market, particularly in the U.S. and Europe, with sales increasing approximately 8 times and 5 times year-over-year respectively in April [4][5] - The influence of Labubu in the fashion sector is rising, with more celebrities and KOLs adopting it as a decorative item, contributing to a surge in social media engagement [4][5] - Pop Mart's global expansion strategy is showing tangible progress, with expectations of continued high revenue and net profit growth over the next three years [4][10] Sales Performance - In April, sales through online platforms in China increased by 287% year-over-year, with significant growth on platforms like Tmall, JD, and Douyin [7] - Offline same-store sales in China also saw a notable acceleration, growing by 50% compared to the first quarter of 2025 [7] Market Expansion - Pop Mart plans to open 110 new retail stores overseas and 20 in the domestic market, aiming for a total of approximately 650 stores by the end of 2025 [6] - The company has opened 14 new retail stores this year, primarily in the U.S., EU, and Southeast Asia, focusing on landmark and cultural locations [5] Financial Projections - According to Bank of America, Pop Mart's revenue is projected to reach HKD 22.601 billion and net profit HKD 6.5 billion by 2025, reflecting a year-over-year growth of 91% [10] - The company is expected to maintain a strong valuation with a P/E ratio of 42.42x for 2025 and 27.27x for 2026, indicating attractive investment potential [10][11]