Workflow
行稳致远 聚势燎原,一汽奥迪绍兴德奥展厅开业
Zhong Guo Qi Che Bao Wang·2025-05-22 08:03

Core Insights - The opening of the Shaoxing Deao showroom marks a significant step for FAW Audi in deepening its market presence in Zhejiang, enhancing customer service and product offerings [1][3][5] Group 1: Strategic Partnerships and Market Expansion - FAW Audi has strengthened its collaboration with Deao Group, a leading Audi brand operator in Zhejiang, to enhance service quality and customer experience [5] - The showroom's launch is part of FAW Audi's strategic network expansion, aiming to improve service efficiency and customer engagement in the Southeast region [5][6] - The company has maintained a robust dealer network of over 600 locations, focusing on both core and emerging markets to optimize its distribution strategy [6][7] Group 2: Sales Performance and Market Leadership - In 2024, FAW Audi achieved total vehicle sales of 611,088 units, with 550,136 units being domestic fuel vehicles, securing the top position in the domestic luxury fuel vehicle market [6] - From January to April 2025, FAW Audi's sales reached 173,070 units, continuing to lead the domestic luxury fuel vehicle segment [6] Group 3: Product Strategy and Innovation - FAW Audi is committed to a dual product strategy of "fuel + electric," planning to launch five new models in 2025 to meet diverse customer needs [8] - The company has established a comprehensive service network with over 600 dealers and has contributed over 700 billion yuan in taxes, reflecting its strong operational capabilities [8]