Core Insights - Aurora Mobile Limited has achieved a cumulative contract value exceeding RMB100 million for its overseas businesses as of March 31, 2025, with new contracts valued over RMB50 million signed in the first quarter of 2025 [1][2][3] Company Overview - Founded in 2011, Aurora Mobile is a leading provider of customer engagement and marketing technology services in China, focusing on stable and efficient messaging services for enterprises [4] - The company has developed innovative solutions such as Cloud Messaging and Cloud Marketing to facilitate omnichannel customer reach and interaction, alongside AI and big data-driven marketing technology solutions for digital transformation [4] Product Development - In 2022, Aurora Mobile launched EngageLab, a product aimed at overseas markets, which has quickly gained market recognition and competitive advantage, contributing significantly to the company's overseas revenue growth [2][3] - EngageLab has attracted customers from 37 countries and regions, establishing a solid foundation for the company's future development [2] Leadership Commentary - Mr. Weidong Luo, Chairman and CEO, highlighted the achievement of surpassing RMB50 million in contract value for overseas business in a single quarter as a historic milestone, reflecting the global recognition of EngageLab and its competitive edge in multi-channel user engagement solutions [3]
Aurora Mobile's Overseas Cumulative Contract Value Surpasses RMB100 Million, Fueled by New Contracts in First Quarter of 2025