Group 1 - The article discusses the unique challenges of marketing perfumes, emphasizing that consumers often rely on subjective reviews rather than direct sensory experience [1][3] - Trump's upcoming fragrance, Victory 47, has garnered significant attention despite receiving negative reviews on fragrance rating platforms, highlighting the disconnect between marketing and consumer perception [8][12] - The marketing strategy for Trump's fragrance is tied to political branding, aiming to create a sense of identity among supporters through scent [12][18] Group 2 - The article explores the historical context of scent in politics, noting that various political figures have previously launched their own fragrances as a means of branding [18][25] - It highlights the findings of a study that identified scent preferences among different political affiliations, suggesting that scent can influence political identity [28] - The relationship between scent and social class is examined, indicating that perceptions of odor have been used to justify social hierarchies and discrimination throughout history [35][44] Group 3 - The article discusses how scent has been politicized, affecting societal structures and contributing to class and racial divisions [35][49] - It references historical examples where scent was used to dehumanize certain groups, illustrating the deep-rooted connections between odor and societal perceptions [44][45] - The modern implications of scent politics are explored, particularly in relation to urban living and the stigmatization of certain odors associated with socioeconomic status [51][52]
谁说穷人是臭的,富人是香的?
Hu Xiu·2025-05-22 11:12