Assembly Unveils Updated Marketing Mix Modeling App to Enhance Campaign Performance

STAGE Scene MMA, built with support from META, streamlines marketing measurement and delivers actionable insights NEW YORK, May 22, 2025 /PRNewswire/ -- Assembly, a Stagwell (NASDAQ: STGW) agency, announced today the successful completion and launch of Scene Modeled Media Attribution (MMA), its latest enhancement to the STAGE Scene proprietary app designed to revolutionize the way brands measure and optimize marketing campaigns. The improved app will become part of Assembly's operating system, STAGE, and it ...