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多元化业务占比提升至40%,斗鱼转型之路显效

Core Viewpoint - Douyu has significantly improved its profitability through ongoing business diversification and cost efficiency initiatives, as evidenced by its latest financial report for Q1 2025, which shows a total revenue of 947 million RMB and a gross profit of 114 million RMB, marking a year-on-year increase of 4.1% and a quarter-on-quarter increase of 62.6% [1][2]. Financial Performance - In Q1 2025, Douyu reported a gross profit of 113.5 million RMB, with a gross margin of 12.0%, reflecting a year-on-year increase of 1.5 percentage points and a quarter-on-quarter increase of 5.9 percentage points [2]. - The company reduced its operating loss to 26.1 million RMB, a significant year-on-year decrease of 84.3%, while the adjusted net loss narrowed by 75.6% to 20.9 million RMB [1]. Business Strategy - Douyu's strategy focuses on enhancing revenue diversification and improving cost efficiency, which includes increasing commercial partnerships with game developers and optimizing the operation and promotion of its voice services [1][6]. - The company has adjusted its content and operational strategies to navigate the competitive live-streaming industry, aiming for a sustainable transformation [1][6]. Content and Events - In Q1 2025, Douyu broadcasted nearly 40 official large-scale esports events and produced over 20 self-hosted esports events, including major competitions like the King of Glory KPL Spring Tournament and the Counter-Strike 2 Blast Spring Tournament [2][3]. - The introduction of innovative formats in events, such as the "Time Cup" for League of Legends, led to a 134% increase in viewership and a 255% increase in daily event returns [3]. User Engagement - Douyu's average monthly active users (MAU) reached 41.4 million, with an average of 2.9 million paying users and an average revenue per paying user (ARPPU) of 216 RMB [4]. Diversification Progress - The company's innovative business, advertising, and other revenues grew by 60.2% year-on-year to 382.6 million RMB, accounting for 40% of total revenue, up from 23% in the same period last year [6]. - Douyu's voice social service generated 290 million RMB in revenue during the quarter, with an average of 498,400 monthly active users and 82,900 monthly paying users [6]. Community and Governance - Douyu has implemented measures to enhance community governance, including a report on ecological governance that addresses issues such as illegal transactions and content violations [7].