“单条广告8万只分500”？隋坡解约风波背后，创作者和MCN为何频出纠纷？

Core Viewpoint - The dispute between Sui Po and the MCN has escalated from a simple contract termination to a public event, highlighting deep-seated conflicts in the influencer economy and the urgent need for trust and model transformation within the industry [1][5][22]. Group 1: Event Timeline and Key Details - The conflict began when Sui Po's contract with the MCN expired on March 18, leading to the MCN's announcement of non-cooperation [6]. - Sui Po launched a new account, @特厨隋坡, on May 1, gaining over 1 million followers within two weeks [6]. - On May 16, the MCN accused Sui Po of breach of contract, claiming that the agreement prohibited him from engaging in related work for a specified period after termination [6][10]. - The MCN's claims included details about revenue sharing from advertisements, which sparked public outrage due to the perceived unfair distribution of profits [8][10]. Group 2: Industry Implications - The incident reflects a broader trust crisis in the influencer economy, with frequent disputes between creators and MCNs indicating systemic issues [5][22]. - The MCN's attempts to manage the situation through public statements have backfired, revealing operational shortcomings and leading to increased public scrutiny [12][22]. - The reliance on a single influencer for revenue generation poses significant risks, as demonstrated by the potential fallout from losing key talent [22][23]. Group 3: Recommendations for Transformation - The industry may need to shift towards a "service-oriented" model, fostering true partnerships between creators and MCNs through equity incentives and collaborative content creation [23]. - Establishing a diversified talent matrix could mitigate risks associated with dependency on individual influencers [23]. - Both MCNs and creators should adopt a long-term perspective on partnerships, emphasizing contractual integrity while pursuing personal and collective growth [23].