Bestechnic (Shanghai) (SH:688608) Chan Ye Xin Xi Wang·2025-05-24 02:09Core Insights - The Chinese wearable device main control chip industry has entered a new stage of high-quality development, driven by both technological breakthroughs and market scale, with a projected market size exceeding 10 billion yuan in 2024 [1][13] - Major product innovations are expected in 2024, including releases from Samsung, Huawei, and Juchip, marking a significant year for the industry [1][13] - The industry is anticipated to maintain a compound annual growth rate (CAGR) of over 20% from 2025 to 2028, positioning China as a key source of innovation in the global wearable chip market [1][13] Industry Overview - The wearable device main control chip serves as the core processor for devices like smartwatches and AR/VR glasses, integrating components such as CPU, GPU, memory, and communication modules [2][3] - The chips can be categorized by application scenarios (health monitoring, sports tracking, smart interaction), integration level (low-power MCU and multifunction SoC), and power performance (ultra-low power and high-performance types) [3][5] Development History - The industry has evolved through four strategic phases: initial reliance on foreign technology (2010-2014), breakthrough in domestic alternatives (2015-2018), innovation in mid-to-high-end markets (2019-2022), and current leadership in high-end markets (2023-present) [7][9] - Future advancements are expected in 10nm process technology, non-invasive medical monitoring, and AR/VR applications [7][9] Industry Chain - A complete collaborative innovation system has been established, covering upstream technology development, midstream product integration, and downstream application expansion [9][10] - Key players in chip design include Hengxuan Technology and Unisoc, while manufacturers like Huawei and Xiaomi integrate these chips into diverse products [9][10] Market Dynamics - The global wearable device market is projected to exceed 534.6 million units in 2024, with China leading at approximately 130 million units, accounting for 32% of global shipments [10][13] - The wrist-worn device market shows regional disparities, with China's shipments growing by 19.3% year-on-year [10][13] Competitive Landscape - The industry exhibits a "one strong, many strong" competitive structure, with Huawei dominating the high-end market and Hengxuan Technology leading in the mid-range [15][17] - Companies are focusing on differentiated competition through self-developed architectures and AI integration [15][17] Future Trends - The industry is transitioning from "catching up" to "leading" through an ecosystem of "chips + algorithms + cloud services" [19][20] - Key trends include the integration of low power and high computing power, with a shift towards independent terminal devices [21][22] - Medical health and industrial safety are emerging as core sectors, with significant market potential expected by 2025 [22][23] - Operating systems and data security are becoming focal points of competition, with ecological barriers gradually forming [23][24]