这一轮白酒调整，可怕的不是禁酒令，而是时代对传统渠道的淘汰

Core Insights - The traditional business model of wining and dining for deals is declining, with a shift towards more efficient communication methods [3][5][20] - The recent "ban on alcohol" has negatively impacted high-end liquor brands, but the overall pressure on traditional liquor merchants is greater due to changing market dynamics [5][11] - The rise of the internet has disrupted traditional pricing structures, leading to increased competition and pressure on traditional liquor merchants [5][12] Industry Trends - The current environment for large liquor merchants is challenging, with many seeking alternative revenue streams such as paid courses, indicating a shift in market dynamics [5][6][20] - Future liquor brands may emerge that collaborate with original distilleries, focusing on marketing and customer resources rather than owning production facilities [12][15] - The standardization of liquor retail stores is lacking, and future stores are expected to adopt more professional and standardized practices [13][20] Market Opportunities - There is potential for luxury white-label liquor products to emerge, catering to high-end consumers who are currently underserved in the market [15][16] - The internationalization of white liquor is anticipated, with opportunities to cater to overseas Chinese workers and other markets [17][20] - Liquor businesses need to focus on data analysis, customer profiling, and channel management to adapt to the evolving market landscape [18][19][20]