Group 1 - The core viewpoint of the article is that Tongcheng Travel's Q1 adjusted net profit increased by 41% year-on-year, exceeding expectations, indicating effective company strategies despite challenges [1] - The report highlights that the company's focus on lower-tier city users has allowed it to outperform peers in the short term [1] - The company continues to emphasize further monetization and improving the return on investment for its sales and marketing efforts, which is expected to support its profit margins [1] Group 2 - The report expresses increased confidence in Tongcheng Travel achieving a 20% year-on-year growth in net profit for the year, even without accounting for the planned acquisition of Wanda Hotel Management [1] - The target price for Tongcheng Travel has been slightly raised from HKD 23.3 to HKD 23.6, maintaining a buy rating [1]
中银国际微升同程旅行目标价至23.6港元 首季业绩胜预期