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校企联动科普升级,从“素力高杯”看宠物健康企业如何赋能人才培养

Group 1: Market Overview - The pet industry in China is experiencing significant growth, with the urban pet consumption market surpassing 300 billion yuan, marking a 7.5% increase, and the cat consumption market reaching 144.5 billion yuan, growing by 10.7% [1] - The trend of "scientific pet care" is becoming a key variable for high-quality development in the industry as younger generations become the main pet owners [1][8] Group 2: Talent Development - There is a significant talent gap in the pet nutrition field in China, with a shortage of over 300,000 professionals [2] - The "Solid Gold Cup" competition aims to build a new mechanism for talent discovery and training, expanding from one to six participating universities and introducing a "university semi-final" round [2][5] Group 3: Event Highlights - The "Solid Gold Cup" competition included innovative formats such as online and offline activities, with a total of 12 teams participating in the finals, focusing on pet health topics [3][6] - The final event featured a panel of experts from various universities and Solid Gold, evaluating the teams based on scientific accuracy, market applicability, and innovation [4][6] Group 4: Brand Strategy - Solid Gold is leveraging the competition to enhance brand credibility by providing product support to participating teams, thereby reinforcing the effectiveness of their offerings [3][8] - The company is committed to integrating professional training with industry needs, aiming to cultivate future leaders in the pet nutrition sector [5][8] Group 5: Future Outlook - The event is seen as a catalyst for deeper integration of academia and industry, promoting the scientific pet care concept and injecting new vitality into the pet industry [7][8] - As the pet economy matures, companies that effectively combine professional depth, social value, and business acumen are expected to lead the market [8]