2 1 Shi Ji Jing Ji Bao Dao·2025-05-27 01:05Group 1 - The 618 shopping festival has expanded from traditional e-commerce to instant retail, with Meituan's flash purchase participating as an independent brand for the first time in 2025 [1] - Meituan's CFO revealed that the 618 event will officially start on May 28, 2025, indicating a higher level of importance placed on this year's participation compared to previous years [1][2] - Meituan's flash purchase business showed strong growth in Q1 2025, with non-food instant delivery order volume increasing by over 60% [1] Group 2 - As of Q1 2025, Meituan's flash purchase has reached over 500 million cumulative transaction users, with 90% of users being from the post-90s generation [2] - The daily order volume for Meituan's non-food instant retail has surpassed 18 million, while Taobao's flash purchase and Ele.me reported over 40 million daily orders, with non-tea drinks accounting for 75% of the orders [2] - JD's CEO announced that the daily order volume for JD's food delivery is nearing 20 million, highlighting the significant impact of food delivery on the platform [3] Group 3 - Meituan's core local business revenue grew by 18% to 643 billion RMB in Q1 2025, with operating profit increasing by 39.1% year-on-year [3] - Meituan's CEO acknowledged the intensified competition in the food delivery market, predicting short-term fluctuations in performance but emphasizing the long-term growth potential of local life services [3][4] - The competition in the industry is seen as a driver for development, but the CEO warned against unsustainable low-quality competition, stressing the need for platforms to balance the interests of consumers, merchants, and delivery personnel for sustainable growth [4]