2024年文化贸易总额达1.4万亿元！多部门热议合力助推文化抢滩全球新蓝海

Core Viewpoint - The development of the digital economy presents significant opportunities for China's cultural export trade, emphasizing the need for high-quality development in foreign cultural trade through technological advancements and collaboration among various sectors [1] Group 1: Cultural Export Trade Growth - China's cultural export enterprises are strengthening, particularly in sectors like online gaming, web series, and online literature, which have produced leading companies that are vital to cultural exports [1] - The total cultural trade volume in China is projected to reach 1.4 trillion yuan in 2024, with digital elements in cultural trade, such as online games and audiovisual content, exceeding 370 billion yuan, accounting for 25.8% of the total [1] Group 2: Policy and Infrastructure Support - The Ministry of Culture and Tourism has established 13 national-level cultural trade bases to provide policy consultation, legal assistance, and financial support, facilitating a nationwide cultural trade network [2] - The Ministry has organized 14 promotional events, generating over 500 million yuan in transaction volume for cultural products through cross-border e-commerce [2] Group 3: Key Development Areas - The three critical areas for promoting foreign cultural trade are content development, channel construction, and nurturing key players in the industry [2][3] - The National Radio and Television Administration supports various cultural industries through funding and training, aiming to enhance international market outreach [3] Group 4: Regional Development and Policy Initiatives - Shenzhen's foreign cultural trade revenue accounted for one-sixth of the national total, leading the country in this sector [4] - The city has implemented several regulations to create a stable business environment, focusing on the integration of digital technology and culture [4] - Future efforts will concentrate on optimizing support policies, improving the external openness of the cultural sector, and enhancing the infrastructure for cultural trade [4]