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苹果(AAPL.US)基础机型两年后重返榜首! iPhone 16夺得Q1智能手机市场销量冠军
AppleApple(US:AAPL) 智通财经网·2025-05-29 03:30

Core Insights - Apple's iPhone 16 has become the best-selling smartphone globally in Q1 2025, marking a return to the top position for the basic model after a two-year absence [1] - The iPhone 16's strong performance is particularly notable in Japan, the Middle East, and Africa, driven by improved economic conditions and government subsidy adjustments [1] - Samsung's Galaxy S25 Ultra ranked seventh in Q1 2025, a decline from its fifth position in Q1 2024, attributed to a shorter sales window [1] Smartphone Sales - Counterpoint Research indicates that the global market for the top ten best-selling smartphones is expected to remain stable despite ongoing trade tensions and market demand uncertainties [3] - The focus on high-end AI smartphones is anticipated to drive replacement demand among consumers seeking advanced features [3] - Xiaomi's Redmi 14C 4G is the only non-Apple or Samsung smartphone to enter the global top ten list [3] AI Integration - The integration of AI into smartphones is projected to be a significant driver for Apple's upcoming replacement cycle, with a focus on enhancing the Siri voice assistant [4] - The vision for Siri includes a more personalized AI assistant experience, leveraging both cloud and on-device AI capabilities [4] Market Trends - Canalys forecasts that approximately 16% of global smartphone shipments will be AI smartphones by 2024, increasing to 54% by 2028, with a CAGR of 63% from 2023 to 2028 [5] - Morgan Stanley's survey shows that U.S. consumers are willing to pay an average of $9.11 per month for unlimited access to Apple Intelligence, reflecting an 11% increase from previous data [5] - High expectations for the next iPhone generation with Apple Intelligence features are evident, with 54% of potential upgraders considering these features extremely important [5]