荣耀CEO李健答搜狐科技：去年下半年起销量很困难，新团队做了大量的变革工作

Core Insights - The new CEO of Honor, Li Jian, has initiated significant organizational changes to address the company's declining market position and aims to return to the top three in the Chinese market [3][5][7] - Honor is diversifying its business beyond smartphones, exploring new growth avenues such as robotics, with a focus on AI and intelligent terminals [4][9][11] Organizational Changes - Honor has established five new primary departments to enhance its operational structure, including a New Industry Incubation Department and a New Business Model Expansion Department [6][10] - A public competition for key positions was conducted, resulting in a 45% adjustment and promotion of personnel within the company [6][10] Market Performance - Honor's market share has declined from 17.1% in Q1 of the previous year to 13.7% in Q4, and further into the "Others" category in Q1 of this year [5][8] - Despite challenges in the Chinese market, Honor has reported significant growth in international markets, with Latin America growing approximately 30%, the Middle East and Africa by 60%, and the Asia-Pacific region by nearly 150% from January to April [8] Future Strategies - The company plans to invest $10 billion over the next five years to transition from a smartphone manufacturer to a leading AI terminal ecosystem company [9][11] - Honor is developing a new robot that runs at a speed of 4 meters per second, surpassing the industry record previously held by another company [4][10]