丁卫 | 我的六大自信

Group 1 - The core confidence of the company is built on a comprehensive development strategy, emphasizing the importance of overall strength in market competition [3][5][7] - The company has established a significant advantage system through nearly two decades of focus, including hardware, software, team, channel, design, strategy, brand, and supply chain [5][12] - The company aims to become a global brand by integrating Chinese culture into its products and expanding its international presence, with multiple overseas factories and a strategic partnership model [5][30] Group 2 - The brand confidence is reflected in the company's long-term efforts in brand building, product innovation, and original design, positioning itself as a leader in the bathroom cabinet industry [8][12] - The company has maintained a high-end positioning for its bathroom cabinets, differentiating itself through unique design and cultural storytelling [10][12] - The company believes that the high-end custom bathroom cabinet market is less affected by e-commerce due to the need for experiential services [13][15] Group 3 - The product confidence stems from the company's commitment to originality and differentiation, which has led to a 25% growth in the first four months of the year [16][18] - The company emphasizes the importance of maintaining a strong product matrix, ensuring that a majority of its products can perform well in the market [24][26] - The company has a strategic partnership with a renowned design firm to enhance its product offerings and maintain a competitive edge [20][30] Group 4 - The cultural confidence is rooted in the company's dedication to integrating Chinese cultural elements into its products, making it a representative of Chinese culture [31][33] - The company believes in the long-term potential of the bathroom cabinet industry, driven by ongoing demand for home renovations and upgrades [35][36] - The company is committed to transforming from "Made in China" to "Created in China," aiming to elevate its brand on a global scale [37][38]