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支持旅游领域创新发展 携程设立10亿元旅游创新基金
Sou Hu Cai Jing·2025-05-29 10:12

Group 1 - Ctrip Group announced the establishment of a 1 billion RMB tourism innovation fund aimed at supporting breakthrough and innovative developments in the tourism sector [3] - In 2024, China's domestic tourism reached 5.615 billion trips, marking a historical high, while inbound tourism orders for Ctrip in Q1 2025 saw a year-on-year increase of approximately 100% [3] - The fund will focus on long-term investments in innovative projects to reshape destination growth models and promote cross-industry collaboration to create unique travel experiences [3] Group 2 - Ctrip has formed strategic partnerships with Centara Hotels & Resorts in Thailand, Seafest Hotel Group in Malaysia, and Archipelago International in Indonesia to enhance marketing and service experiences [3] - The company has established deep cooperation with 10 domestic destinations and 5 overseas travel agencies to create a "two-way service hub" aimed at increasing inbound tourist flow [3]