连续5个季度领跑五个国际消费中心城市！重庆，有何妙招

Core Insights - Chongqing's retail sales of consumer goods reached 538.54 billion yuan in the first four months of the year, marking a year-on-year growth of 4.4% and leading among five international consumption center cities for five consecutive quarters [1] Group 1: Consumption Policies and Impact - The "old-for-new" subsidy policy has significantly boosted consumption, directly driving over 30 billion yuan in sales [2][6] - The implementation of the subsidy policy led to a 70%-80% increase in daily sales at the JD Mall in Yangjiaqing, with average daily sales exceeding 20 million yuan [2][6] - The city has secured 3.0 billion yuan in central government funding for consumption subsidies, which has supported various programs including automobile and home appliance replacements [7] Group 2: Night Economy and Tourism - Chongqing has been recognized as the top city in China's "Top Ten Night Economy Influential Cities," with significant increases in foot traffic and revenue in tourist areas like Longmenhao Old Street [8][10] - Longmenhao Old Street saw a 187% increase in visitor numbers and a 272% increase in revenue compared to the previous year, with daily visitor peaks reaching 58,000 [10][11] Group 3: County Economic Development - Rongchang district achieved 2.0 billion yuan in retail sales over five days during the May Day holiday, driven by local specialties and effective marketing strategies [13] - The district's initiatives, including a 5 million yuan investment in non-heritage crafts and a 1 million yuan fund for the local goose industry, have significantly enhanced local economic activity [14]