传统文化“圈粉”外国友人 “手信新宠”凭借独特魅力激发入境消费活力

Group 1 - The 2025 Dragon Boat Festival holiday marks the first holiday after the implementation of the 240-hour visa-free transit policy, with a record high of 5.907 million inbound and outbound travelers [1] - Among the inbound foreign visitors, 231,000 utilized the visa-free policy, representing a 59.4% increase compared to the same period in 2024 [1] - The traditional Chinese festival experience and rich cultural heritage are attracting more foreign tourists to China [1] Group 2 - From June 1, 2025, China has implemented a visa-free policy for ordinary passport holders from five South American countries: Brazil, Argentina, Chile, Peru, and Uruguay [4] - The visa-free policy has expanded from Asia and Europe to South America, with tourists from Brazil and Argentina being the first to enjoy this policy in Hangzhou [4] Group 3 - During the 2025 Dragon Boat Festival holiday, Beijing's entry and exit personnel reached 178,000, a 14.8% increase from the same holiday in 2024 [5] - Foreigners accounted for 54,000 of the total, marking a 34.7% increase and nearly 30.3% of the total entry and exit numbers [5] Group 4 - Xi'an experienced a surge in international tourism during the 2025 Dragon Boat Festival holiday, with over 17,000 travelers checked, a 63% year-on-year increase [10] - The city has become popular among foreign visitors due to cultural experiences like the Chang'an Twelve Hours themed street [10] Group 5 - The first day of the Dragon Boat Festival saw 420 travelers arriving in Yantai, Shandong, from South Korea, with 260 being first-time visa-free entrants [12] - The Guangdong-Hong Kong-Macao Greater Bay Area hosted several large-scale events, including the "Bay Area Dragon Boat Championship" [15] Group 6 - The border checkpoints in Zhuhai experienced a peak in inbound and outbound traffic, with 1.964 million travelers processed over the holiday, a 6.7% increase [18] - The Hong Kong-Zhuhai-Macao Bridge saw significant traffic, with vehicle and passenger numbers increasing by 55% and 45% respectively [18] Group 7 - The "Shop in China 2025 Greater Bay Area Consumption Season" has been launched, leading to increased shopping activity among domestic and foreign travelers [19]