Bei Jing Shang Bao·2025-06-04 06:40Core Viewpoint - The company is positioning itself as a leader in green and sustainable practices within the sportswear industry, emphasizing its commitment to environmental, social, and governance (ESG) principles through innovative product development and operational strategies [1][4]. Group 1: ESG Commitment and Strategy - The company adopts a core ESG philosophy of "high-level leadership, long-term commitment, product innovation, and full-chain drive" to achieve sustainable development [1]. - The company has established a comprehensive governance structure that supports ESG initiatives, involving all levels from the board to operational teams [4]. Group 2: Product Innovation - The company has launched a series of eco-friendly sports products, including professional footwear that meets both performance and environmental standards [2]. - An example of innovation includes the use of castor oil-derived bio-based materials in shoe production, which has led to the sale of over 10 million pairs of bio-based running shoes [3]. Group 3: Environmental Impact - The company has facilitated the recycling of over 190 million plastic bottles through the use of recycled materials in its products [3]. - In May 2024, the company showcased fully biodegradable shoes, achieving over 80% biodegradability, marking a significant milestone in the Chinese sports footwear market [3]. Group 4: Operational Sustainability - The company is enhancing its operations through smart equipment upgrades and renewable energy initiatives, such as a 1.16MW solar power station in Beijing, which is expected to provide 25% of its total electricity needs by 2024 [5]. - The company has completed social responsibility audits for 140 suppliers and environmental audits for 60 material suppliers, achieving a 100% pass rate for all audited suppliers [5]. Group 5: Future Vision - The company aims to integrate sustainable development deeply into its business operations, focusing on creating both commercial and social value [5].