据英国金融时报:欧莱雅准备以 10 亿欧元收购护肤品牌 MEDIK8。
Group 1 - L'Oréal is preparing to acquire skincare brand MEDIK8 for €1 billion [1] - The acquisition reflects L'Oréal's strategy to expand its portfolio in the skincare segment [1] - MEDIK8 is known for its focus on science-backed skincare products, appealing to a growing consumer demand for effective skincare solutions [1] Group 2 - The deal signifies L'Oréal's commitment to enhancing its presence in the premium skincare market [1] - This acquisition aligns with industry trends where major players are investing in niche brands to capture market share [1] - The financial implications of the acquisition could strengthen L'Oréal's overall market position and revenue growth in the skincare category [1]