Core Viewpoint - The ongoing controversy surrounding the collagen product from Juzhibio's brand Kefu Mei highlights a significant conflict between two major players in the medical beauty industry, Juzhibio and Huaxi Biological, which may represent a deeper technical rivalry between recombinant collagen and hyaluronic acid [1][2]. Group 1: Company Actions and Responses - Juzhibio confirmed that its Kefu Mei Human-like recombinant collagen essence contains more than 0.1% recombinant collagen, countering claims made by beauty blogger "Big Mouth Doctor" that the actual content was only 0.0177% [1]. - Following the allegations, Huaxi Biological publicly supported the claims made by the beauty blogger, escalating the conflict between the two companies [1]. - The dispute has led to a series of emotional exchanges between the companies, with accusations of malicious competition and misinformation being exchanged [2]. Group 2: Consumer Concerns and Industry Implications - Consumers are primarily concerned about the quality and compliance of the medical beauty products rather than the corporate disputes, indicating a need for clarity and assurance regarding product safety [2]. - The controversy has overshadowed scientific standards, with conflicting reports and a lack of consensus on the testing methods used, leading to confusion among consumers [2][3]. - The ongoing conflict reflects deeper issues within the medical beauty industry, such as unclear product standards and marketing boundaries, which have allowed for such disputes to arise [3]. Group 3: Regulatory and Industry Response - The situation calls for neutral arbitration from regulatory bodies to investigate the claims and provide credible testing reports to resolve the dispute and restore consumer trust [2]. - The market regulatory authorities have issued guidelines to strengthen oversight of the medical beauty industry, aiming to address long-standing issues such as false advertising and lack of transparency [3]. - This public incident could serve as an opportunity for the industry to establish clearer standards and regulations, ultimately benefiting both the sector and consumers [3].