Deckers Eyes 50% International Sales: Can It Hit the Goal Early?

Key Takeaways DECK's international sales rose 19.9% in Q4, driven by strong performance from HOKA and UGG abroad. HOKA gained shelf space and recognition in top European markets, including the U.K., France and Germany. Deckers aims for 50% of total sales from global markets as U.S. growth slows and overseas momentum builds.Deckers Outdoor Corporation’s (DECK) strong international expansion strategy has played a key role in driving the company’s growth momentum. Both HOKA and UGG significantly contributed ...