Midea's Latest Inverter Split Air Conditioner Won the German Red Dot Award

Core Insights - Midea has been awarded the 2025 German Red Dot Product Design Award for its Numen series air conditioners, which feature advanced AI ECOMASTER and Prime Guard technology, enhancing consumer options in Southeast Asia [1] Group 1: Product Features - The AI ECOMASTER system in the Celest series offers precise temperature control of ±0.3°C, achieving 30% additional energy savings while maintaining comfort [3] - Prime Guard technology includes innovative features such as TU1 corrosion-resistant copper tubes that reduce impurities by 70%, and a Silver Shield coating that limits corrosion to 0.1% [4] - COOLFLASH technology allows the Celest series to drop room temperature by 5°C in just 10 minutes, with a strong airflow of 665m³/h, designed to perform reliably even at temperatures up to 55°C [5] Group 2: Market Positioning - Midea's continuous innovation in the Celest series transforms award-winning technologies into practical benefits for consumers, ensuring reliable cooling and addressing the specific needs of Southeast Asian markets [7] - The company has developed 35 leading inverter technologies and holds 3,300 patents related to inverters, reinforcing its position as the world's No.1 inverter air conditioner manufacturer [3]