多地家电“国补”暂停？上半年资金消耗进度预计将达70%

Core Insights - The "618" promotional event is currently ongoing, but there are reports of the suspension or adjustment of the "national subsidy" for old-for-new home appliances in some regions [1] - As of May 31, 2025, the consumption of national subsidy funds is estimated to have reached 1550-1650 billion yuan, with an average monthly consumption exceeding 300 billion yuan [3] - The rapid consumption of subsidy funds has led to a "quota mode" being implemented in many areas, with some regions even halting subsidies entirely [3][4] Group 1: National Subsidy Overview - The national subsidy program for replacing old appliances has faced challenges, including rapid fund consumption and regional imbalances [1] - As of June 1, 2025, the total consumption of subsidy funds is projected to reach 2100 billion yuan by the end of June, accounting for 70% of the 3000 billion yuan subsidy pool [3] - The average price of home appliances under the subsidy program is 3450 yuan, with a total of 7761.8 million units purchased [2] Group 2: Regional Adjustments and Market Impact - Reports indicate that regions such as Guangdong, Gansu, and Liaoning have experienced interruptions in subsidy payments, leading to increased pressure on small businesses [3] - Industry experts suggest that the current disruptions in the subsidy program are temporary, with ongoing allocations of second and third batches of funds [4] - The market is experiencing anxiety due to the uncertainty surrounding subsidy availability, which could impact consumer confidence [4]