Group 1 - The core viewpoint is that the younger generation is reshaping market dynamics with a unique consumption logic that balances immediate gratification and long-term planning, as highlighted by the "income-based and demand-prioritized" dual consumption perspective proposed by CreditFly [1][7] - Young consumers exhibit a "contradictory yet rational" consumption behavior, with a significant increase in concert ticket sales projected for 2024, particularly among the post-95 demographic, which accounts for 69% of sales [3] - The rise of second-hand platform transactions reflects the practical application of the "income-based" concept, achieving both cost-saving and environmental goals, thereby avoiding excessive debt [3] Group 2 - New forms of deceptive marketing are undermining the financial security of young consumers, with hidden costs in borrowing advertisements leading to escalating debt [4] - CreditFly emphasizes the need for a comprehensive risk management system for young users, advocating for the use of authoritative information sources to avoid misleading financial offers [6] - When signing loan agreements, it is crucial to scrutinize terms related to service fees and penalties to prevent default selections and bundled sales, and to take immediate action in case of fraud [7]
信用飞视角下的年轻消费观:超前与理性的平衡之道
Sou Hu Cai Jing·2025-06-06 20:33