“好房子”拉升置换需求，“旧换新”成为趋势之一

Group 1 - The current real estate market is characterized by three main trends, with "good houses" becoming a key driver of demand and market stability [1] - The government has emphasized the need to meet public demand for high-quality housing, leading to the introduction of various policies aimed at promoting the construction of safe, comfortable, green, and smart "good houses" [1][2] - A survey by 58 Anjuke indicates that buyers are increasingly inclined towards "good houses," with a focus on comfort, including factors like ventilation, lighting, and space layout [1][3] Group 2 - The establishment of "good house" standards is influencing real estate companies to transition from product providers to service providers, focusing on lifecycle management and smart community operations [2] - By 2025, there will be a nationwide push for "good house" construction, with national standards becoming broader, stricter, and more detailed, while local standards will be tailored to specific conditions [2] - A survey conducted in March revealed that 61.6% of respondents prioritize "residential comfort" when purchasing a home, with significant emphasis on natural lighting and ventilation [3] Group 3 - Since 2021, the total transaction volume in the national real estate market has declined from 18 trillion to 9 trillion, with projections suggesting a further drop to 7 trillion [4] - In key cities, the demand for improved housing is predominant, with a noticeable shift towards larger living spaces, as the proportion of units under 90 square meters decreases [4] - The luxury and entry-level housing markets are diverging, with luxury properties in first-tier cities performing well, while ordinary residential properties are experiencing a downturn [4]