免税城成了4A级景区

Core Viewpoint - Sanya International Duty-Free City has been recognized as the first national 4A-level tourist attraction centered on duty-free commerce, transforming from a "shopping paradise" to a "consumer experience destination" [1] Group 1: Development and Features - Sanya International Duty-Free City features over 850 international brands and hundreds of thousands of products, attracting tourists for both shopping and experiential activities [1] - The introduction of cultural elements such as art exhibitions and fashion shows has elevated the duty-free city from a shopping landmark to a cultural tourism attraction, enhancing consumer engagement [2] - The duty-free policy in Hainan has been continuously updated since its implementation in 2011, increasing the duty-free allowance from 5,000 yuan to 100,000 yuan per person per year, which has significantly boosted sales [3] Group 2: Visitor Experience and Future Plans - Since its opening in 2014, Sanya International Duty-Free City has received over 92 million visitors, establishing itself as a "super IP" in Hainan's tourism consumption [4] - Future plans include breaking the traditional shopping model by integrating commerce with cultural tourism, enhancing service standards, and expanding ecological landscapes and recreational areas [4] - The development of a multi-faceted duty-free commercial area will align with the deepening construction of Hainan Free Trade Port, focusing on a diverse and high-quality consumer experience [4]