优化消费供给、提升消费体验，北京推出21项举措扩大时尚消费

Core Points - The "Beijing Fashion Consumption Expansion Action Plan" aims to enhance the city's fashion consumption landscape by leveraging its technological and cultural advantages, proposing 21 tasks across various sectors [1][2][3] Group 1: Fashion Consumption Development - The plan encourages the establishment of diverse and integrated fashion consumption zones, including international experience areas and unique cultural museums [2][3] - It promotes the development of traditional cultural districts while integrating modern fashion elements to create distinctive consumption landmarks [2][3] - The initiative supports the growth of local fashion brands and the establishment of flagship stores for global brands in Beijing [7] Group 2: Cultural and Artistic Events - The action plan emphasizes the importance of hosting various fashion-related events, such as fashion weeks and international exhibitions, to enhance the city's cultural offerings [4][5] - It encourages the organization of outdoor music festivals and light shows to enrich the city's cultural atmosphere [5][4] - The plan aims to expand the range of artistic performances and exhibitions, including non-heritage weeks and park art seasons [5][6] Group 3: Sports and Leisure Integration - The plan focuses on creating health and leisure zones that integrate sports resources and events, promoting activities like hiking, cycling, and water sports [3][4] - It aims to enhance the experience of sports events by connecting them with commercial areas and cultural districts [4][3] Group 4: Night Economy and Urban Experience - The initiative promotes the development of night-time activities, including night museum and park tours, to enhance the urban experience [9][8] - It encourages the creation of themed rural tourism routes that highlight local specialties and promote night-time consumption [9][8] Group 5: Technological Integration in Fashion - The plan advocates for the application of new technologies in the fashion industry, such as virtual reality and artificial intelligence, to create innovative shopping experiences [8][7] - It supports the development of smart home products and personalized beauty services to cater to evolving consumer preferences [8][7]