全球最大室内滑雪场动工 预计2029年投入运营

Core Insights - The second phase of the Taicang Alps International Resort project has officially commenced, with a total investment of approximately 5 billion yuan, in collaboration with the Taicang municipal government and Fosun Tourism Group [1] - The first phase of the resort has exceeded expectations, leading to the planning of the second phase [2] - The tourism industry is shifting from sightseeing to vacationing, emphasizing product-driven experiences [3] Group 1 - The second phase will feature a comprehensive expansion of the "Alps" theme, including the world's longest indoor ski slope and the largest indoor snow area, with a total construction area of about 300,000 square meters [3] - The first phase has attracted over 1 million visitors since its opening, with a peak daily visitor count of 4,500 at the snow world [1] - The CEO of Fosun Tourism Group indicated that the second phase aims to attract more skiing enthusiasts and expand the service radius, with 60% of current visitors coming from Shanghai and a nearly 50% repurchase rate [3] Group 2 - Following the company's delisting, there is more strategic flexibility for Fosun Tourism Group, allowing for the exploration of new projects and business models, including urban resort projects and integrated complexes with investments exceeding 5 billion yuan [3] - The second phase is seen as an exploration of government-enterprise cooperation, with potential for more diverse industry integration in future projects [3]