Core Insights - The article discusses the consumer tips released by the Shenzhen and Zhongshan Consumer Associations for the "6·18" shopping festival, emphasizing the complexity of promotional rules and the need for consumers to be cautious during the shopping spree [1][2] Group 1: Consumer Guidance - The Consumer Associations highlight the importance of understanding promotional rules, as this year's "6·18" festival features a long duration and multiple participating platforms, leading to complex discount structures [1] - Consumers are advised to create a demand checklist before shopping to avoid impulsive purchases and to clarify any ambiguous promotional policies with platforms or merchants [1][2] Group 2: Product Selection Warnings - Consumers should be wary of three common traps: potential false discounts created by merchants through "price inflation," the need to verify the quality of products priced significantly below market levels, and exaggerated claims made during live shopping events [1][2] - It is recommended to use price monitoring tools to track product price trends and to consult multiple sources for product information to avoid misleading advertisements [1] Group 3: Channel Selection and Payment Safety - The Consumer Associations recommend prioritizing reputable brands and established e-commerce platforms or physical stores for purchases, as these channels offer better product quality and after-sales service [2] - Consumers should familiarize themselves with return and exchange policies and retain packaging and invoices for potential issues, while ensuring payment is made through secure platforms to protect financial safety [2] Group 4: Handling Consumer Disputes - Analysis of past shopping festival complaint data indicates that e-commerce disputes primarily arise from false advertising, product quality issues, and poor after-sales service [2] - In case of disputes, consumers are advised to keep records of orders, promotional rules, and communication with merchants, and to seek resolution through negotiation, consumer associations, or legal channels if necessary [2]
深圳中山消委会联合发布“6·18”购物节消费提示
Ren Min Wang·2025-06-11 01:16