TENCENT(HK:00700) Jing Ji Guan Cha Wang·2025-06-11 11:32Group 1 - Tencent has established an Executive Committee for its Online Video Business Unit (OVBU EC) to enhance decision-making efficiency and quality [1] - The core decision-making team consists of Sun Zhonghuai, Wang Juan, and Ma Yankun, with Sun appointed as the Chairman of OVBU [1] - The committee will focus on strategic direction, business development, and enhancing Tencent's video content and brand influence, including overseas expansion and AI innovation [1] Group 2 - Tencent Video aims for sustainable operations and has achieved a paid membership of 117 million by Q1 2025, maintaining its leading position in the long video market [2] - The platform has introduced diverse membership services like JUMP cards and family cards to cater to the preferences of younger and family audiences [2] - Tencent Video is enhancing emotional connections with users through upgraded brand events and is exploring commercial opportunities by integrating quality content with customized marketing services [2] Group 3 - The long-term strategic direction of Tencent Video combines art and technology, producing hit series and developing popular IPs in various genres [3] - The company is investing in self-developed audiovisual technology and exploring AI applications in content creation and distribution [3] - An AI Film Expression Studio has been established to explore the potential of AI in film and television, while the Overseas Business Center has been upgraded to enhance international operations [3] Group 4 - The management changes in the OVBU reflect Tencent's commitment to enhancing content quality, global market expansion, technological innovation, and collaborative decision-making [4]