江苏“玩梗”玩出新高度！文旅部门花式拉歌，热梗从线上火到线下

Core Viewpoint - The "Su Super" competition in Jiangsu has become a cultural phenomenon, showcasing local pride through humorous songs and community engagement, enhancing the region's cultural identity and tourism appeal [1][3][10]. Group 1: Cultural Engagement - The practice of creating humorous "song battles" between cities has become a tradition, with the first instance occurring on June 6 when Suzhou teased Lianyungang with a song [3]. - Local citizens express enjoyment in the playful nature of these cultural exchanges, which foster community interaction and shared experiences [7]. Group 2: Promotion of Local Culture - The local cultural and tourism department is actively integrating local culinary and scenic elements into these humorous exchanges to promote regional specialties [5][12]. - Businesses are also participating by displaying popular phrases and themes from these cultural trends on public screens, further embedding the "scattered Jiangsu" concept into everyday life [8][10].