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周鸿祎回应“干掉360市场部”:想刺激员工养成用AI的习惯、学会驾驭智能体

Core Viewpoint - The core message from the recent press conference by 360's founder Zhou Hongyi revolves around the need to integrate AI into the company's operations, particularly within the marketing department, which he initially suggested eliminating to promote AI usage [2][4][5]. Group 1: AI Integration and Marketing Department - Zhou Hongyi's statement about "eliminating the marketing department" was intended to provoke thought and encourage the team to adopt AI practices, rather than a literal plan to disband the department [3][4]. - The current AI usage rate within 360 is approximately 60-70%, with varying levels of engagement across different teams [4]. - Zhou emphasized the importance of developing habits around AI usage, indicating that all departments, including HR, finance, and legal, should work on creating intelligent agents [5][6]. Group 2: Concept of Intelligent Agents - Zhou introduced the concept of "super intelligent agents," which are expected to automate complex tasks and enhance operational efficiency [7][8]. - He believes that intelligent agents will evolve from being mere tools to becoming digital employees or assistants, with humans taking on roles as coaches and managers of these agents [5][6]. - The future workplace may see one employee managing multiple intelligent agents, shifting the focus from routine tasks to strategic oversight [5][6]. Group 3: AI Search Evolution - Zhou outlined the evolution of AI search, categorizing it into three generations, with the latest being the "nano AI super search agent," which integrates various large models for enhanced functionality [10][12]. - The upgraded nano AI super search agent can perform tasks such as planning, summarizing, and executing, showcasing a significant advancement in AI capabilities [12]. - This new search agent is designed to improve user experience by providing detailed task breakdowns and cross-platform information verification [12]. Group 4: AI Hardware Developments - 360 is also venturing into AI hardware, launching products like the nano AI Note and collaborating with Rokid on AI glasses, both of which will incorporate nano AI capabilities [13]. - The company aims to make these products competitively priced while enhancing their AI functionalities [13].