Report: Apple Aims to Release AI-Powered Upgrade of Siri in Spring 2026

Core Viewpoint - Apple is aiming to launch an AI-powered upgrade of its Siri voice assistant in spring 2026, after multiple delays from its original target of fall 2024 [1][2][3] Group 1: Release Timeline - The initial announcement for Siri's new features was made in June 2024, with a planned launch in fall 2024 [2][3] - The release date was later pushed to spring 2025 and then postponed to sometime in the coming year [3] - Apple has indicated that the new features could be previewed in the fall before the spring release [2] Group 2: Technical Challenges - Technical challenges have necessitated a complete rebuild of Siri, leading to shifts in management responsibilities within Apple [3] - Apple CEO Tim Cook acknowledged the need for "more time" to enhance Siri's AI capabilities during a quarterly earnings call [4][5] - Employees who recently left the company reported difficulties in updating Siri with advanced large language models (LLMs) for improved responses [5] Group 3: Competitive Landscape - Apple's cautious approach to generative AI contrasts with competitors like Amazon, Google, and Microsoft, which are aggressively adopting LLMs and enterprise-scale AI solutions [6]