郎酒千商大会首次开进县城：中国郎南疆，亮剑起势

Core Insights - The launch of the Langjiu South Xinjiang market marks a significant step for the company in expanding its presence in county-level markets, with Kuqa serving as a model for the Northwest region [1][2] - The event showcased Langjiu's commitment to high-quality products and services tailored to local consumers, emphasizing the importance of collaboration with merchants and partners [2][3] Group 1 - The South Xinjiang market launch event gathered merchants and partners, highlighting Langjiu's strategy to enhance consumer engagement in the region [1] - Langjiu's products, including Qinghua Lang and Honghua Lang, received positive feedback from attendees, indicating strong market acceptance [1][2] - The company aims to leverage Kuqa's strategic location as a transportation hub to penetrate deeper into the surrounding consumer markets [1] Group 2 - Local business leaders expressed their appreciation for Langjiu's quality and service, underscoring the brand's potential in the Kuqa market [2] - The partnership between Langjiu and local distributors has been pivotal in establishing the brand as a top choice among consumers in Kuqa [2] - Langjiu's marketing strategies, including engaging local consumers through promotional activities, are designed to strengthen its market position [3] Group 3 - The company is implementing a "three products" strategy and utilizing a network of wineries to reshape consumer perceptions and drive growth in county-level markets [3] - Langjiu's promotional activities, such as the "Scan to Win a Luxury Watch" campaign, are tailored to local consumer preferences, enhancing brand visibility [3] - The company plans to continue expanding its reach into rural areas, aiming to empower local merchants and better serve consumers [3]