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“我们希望在郑州重新建立信任”,信达地产三年救活郑州三个烂尾楼盘有什么启示?

Core Viewpoint - The article highlights the efforts of Xinda Real Estate in revitalizing real estate projects in Zhengzhou, focusing on trust-building and effective project management in response to local government initiatives aimed at stabilizing the housing market [2][4]. Group 1: Project Management and Revitalization - Xinda Real Estate has taken over and revitalized three projects in Zhengzhou, totaling a resumption area of 1.18 million square meters and involving the delivery of 10,200 housing units [2][4]. - The company has implemented a comprehensive management approach to address historical issues, enhance brand image, and ensure project delivery, which has led to positive feedback from homeowners [4][5]. - The "Zhengzhou model" developed by Xinda Real Estate includes leveraging local policies, introducing relief funds, and establishing effective project management mechanisms [7]. Group 2: Financial Aspects and Funding Sources - The funding for project revitalization primarily comes from the 10 billion yuan relief fund established by the Henan provincial government and contributions from project shareholders [7]. - Xinda Real Estate has focused on unfreezing regulatory funds, accelerating sales returns, and expanding external financing to create a positive cash flow cycle for the projects [7]. - The company aims to continue participating in resolving local real estate issues and supporting distressed developers through its operational model [7]. Group 3: Market Conditions and Consumer Sentiment - Current homebuyers in Zhengzhou are reported to be very selective, but there is confidence that quality properties will still be recognized in the market [5]. - The Xinda Tangyue Qil project, which recently opened, features a green space ratio of approximately 35% and offers units ranging from 106 to 168 square meters, with effective usage rates reaching about 110% for larger units [5][6]. - As of 2024, Zhengzhou has achieved a delivery rate of 92.07% for its 320 housing projects, with 274 projects delivering a total of 102,000 units [8].