Core Insights - A Melbourne apartment is being marketed with a unique offer: buyers who pay the full price of AUD 2.359 million will receive a Porsche Boxster 718 sports car as a bonus [1][3][5] Group 1: Property Details - The apartment is a four-bedroom unit located at Union St 801/K1, offering panoramic views of the F1 racetrack, Port Phillip Bay, and the city skyline [3] - It occupies the entire eighth floor of a building and features amenities such as a private elevator, gas fireplace, stone kitchen, wooden floors, automated curtains, and designer bathrooms with rose gold fixtures [8] - The property includes a spacious rooftop terrace and is situated in a secure building with video intercom, coded access, and underground parking for two cars [10] Group 2: Marketing Strategy - The inclusion of the Porsche is intended to differentiate the property in a competitive market, reflecting the increasing demand for creativity in Melbourne's high-end real estate sector [7] - The marketing strategy aims to attract attention and generate discussion, ultimately providing real value to buyers [5] - The director of Gary Peer & Associates St Kilda, Jeremy Rosens, expressed surprise that more properties do not offer luxury cars as incentives, highlighting the strong connection between the apartment and the car in terms of style and prestige [3][5]
买房送豪车!澳洲高端公寓推出大胆卖点:全价买房送一辆保时捷
Sou Hu Cai Jing·2025-06-16 15:00