Core Insights - SemiDrive, a Chinese automotive chip company, will begin supplying its smart cockpit system-on-chip (SoC) to an undisclosed European automaker by the end of next year, marking its first collaboration in Europe [1][3] - The chips will be used in several models produced and sold in Europe, the Middle East, and Africa, including sedans and SUVs, utilizing the X9 series smart cockpit processors [1][3] - SemiDrive aims to expand from the Chinese market to become a global top chip supplier, with this partnership being a significant milestone in its global expansion strategy [1][3] Company Overview - Founded in 2018 and headquartered in Nanjing, China, SemiDrive focuses on developing high-performance automotive-grade chips for smart cockpits and microcontroller units (MCUs) [3] - The company has launched four major series of chip products: X9 for smart cockpits, V9 for autonomous driving, G9 for central gateways, and E3 for high-performance MCUs [3] - Since 2021, SemiDrive has shipped over 8 million chips, used in over 100 models from various automakers, with less than 10% of these chips being for export markets [3][4] Market Position - According to the European Automobile Manufacturers Association, global automakers sold 74.6 million vehicles last year, with China accounting for over 30% of the market share [3] - Qualcomm leads the smart cockpit SoC market with a 32% share, followed by NXP and Renesas with 19% and 13% respectively, while SemiDrive holds a 3.5% market share among domestic suppliers in China [4] - The push for semiconductor self-sufficiency in China has led to domestic automotive chips meeting 10% of local demand last year, doubling from 5% since the implementation of localization plans in 2021 [4] Strategic Goals - SemiDrive aims to price its chips 10% to 20% lower than foreign competitors, enhancing its competitive edge [4] - Following the establishment of an office in Japan last year, the company plans to set up an office in Germany this year to strengthen local business development and technical support [4] - Market analysts highlight that cost-effectiveness and a robust local supply chain position Chinese smart cockpit SoC suppliers favorably for collaboration with international automakers, particularly in emerging markets [4]
“为成为全球顶级芯片供应商,我们必须走出中国”
Guan Cha Zhe Wang·2025-06-17 02:28