Meta Platforms(US:META) Huan Qiu Wang·2025-06-17 09:04Group 1 - Meta is testing AI-generated video advertising features, allowing marketers to convert product images into multi-scene video ads by uploading up to 20 images and adding background music and text [3] - Meta's CEO Mark Zuckerberg has prioritized AI as a key focus for the company, investing $14.3 billion (approximately 102.7 billion RMB) in Scale AI and forming a dedicated team for "superintelligent" AI [3] - AI is a critical component of Meta's advertising business, which accounts for approximately 98% of its annual revenue, particularly benefiting small businesses by reducing advertising material production costs [3] Group 2 - TikTok has also launched new AI advertising tools, including the ability for advertisers to upload product images or write short text prompts to generate multiple 5-second short videos for ad use [4] - TikTok's AI video generation features are part of its "Symphony" product set to launch in 2024, aimed at helping brands utilize generative AI for advertising [4] - Previously, TikTok allowed advertisers to promote and sell products through AI digital avatars on the platform [4]