祥云县代表性电商合伙人-杜剑清

Core Insights - The article highlights the successful implementation of the e-commerce partnership program in Xiangyun County, which has been ongoing for over two years, focusing on nurturing local e-commerce partners to enhance rural e-commerce development [1][10] Group 1: E-commerce Partnership Program - The Xiangyun County E-commerce Public Service Center has selected 11 local e-commerce partners who are knowledgeable in both e-commerce operations and agricultural practices, providing tailored support for each partner [1][5] - The program includes comprehensive support such as e-commerce training, logistics resource integration, packaging design, and equipment procurement, aimed at improving the operational capabilities of the selected partners [1][5][8] Group 2: Case Study of Du Jianqing - Du Jianqing, the operator of Yeyucheng Specialty Store, transitioned to e-commerce in 2012, leveraging the advantages of micro-businesses and gradually mastering e-commerce sales techniques [3] - His store specializes in selling seasonal local fresh fruits and vegetables, and he has expanded into live-streaming sales in 2023 [3][5] - The store has achieved nearly one million in annual sales and has established purchase contracts with local orchards, addressing the sales channel issues faced by local farmers [10] Group 3: Support and Training Initiatives - The E-commerce Public Service Center has provided Du Jianqing with logistics support, including transportation and storage during the peak season for his products, as well as free design services for marketing materials [5][10] - The center has conducted 10 training sessions tailored to the needs of the e-commerce partners, resulting in significant improvements in their operational skills [8]