Core Viewpoint - The pet economy is experiencing significant growth, driven by emotional connections for single youths and companionship for the elderly, leading to a billion-dollar market expansion. Companies are adopting various strategic paths to capture this emerging market [2][4]. Company Analysis Tianyuan Pet (301335.SZ) - Tianyuan Pet is actively pursuing mergers and acquisitions to enhance its competitive edge, having acquired e-commerce service provider Taotong Technology and B2B platform "Itpin" in early 2025 [2]. - The company faces challenges with a more than 40% year-on-year decline in net profit for 2024, attributed to low profit margins in pet food and high overseas warehousing costs [2]. - There are concerns regarding Tianyuan Pet's ability to improve profitability in 2025, especially with online sales accounting for less than 10% of total sales [2][4]. Zhongchong Co., Ltd. - Zhongchong Co., Ltd. reported a 68.89% year-on-year increase in net profit for 2024, driven by its proprietary brands "Wangpi" and "ZEAL" [3]. - The company's global expansion strategy, including production facilities in the U.S. and Canada, effectively mitigates tariff risks and enhances supply chain resilience [3]. - Online sales have surged, particularly on platforms like Tmall and Douyin, with significant sales increases during promotional events [3]. Industry Trends - The pet economy reflects a broader trend of consumer upgrading, shifting from basic pet care to high-quality products such as functional pet food and smart feeding devices [3]. - The industry is entering a "large industry, small leaders" phase, with increasing market concentration favoring companies with brand premium and channel advantages [4]. - Despite the industry's growth, challenges such as intensified competition in high-end pet medical and smart products, as well as rising issues of pet abandonment, pose significant concerns for the sector [4].
从“吃饱”到“吃好” 宠物经济市场“战事”升级