SCSF(SH:600779) Xin Lang Cai Jing·2025-06-20 00:28Group 1 - The company is restructuring its product matrix with a dual-brand strategy to accurately cover diverse consumer groups, focusing on "Shuijingfang" for mid-to-high-end and "Diyifang" for high-end markets [1] - The company plans to cultivate a second star product priced between 300-800 RMB, following the success of its existing product, which is expected to drive future performance growth [1] - The company is also launching a mid-range sub-brand "Tianhao Chen" to meet consumer demand for high cost-performance products [1] Group 2 - The company is enhancing channel construction and optimizing the value chain distribution mechanism to promote high-quality business development [2] - It will implement refined channel management and classify markets into three categories: fortress, vanguard, and potential, tailoring strategies to each market's characteristics [2] - The company aims to strengthen partnerships with distributors through initiatives like the "Gold Customer Plan" and "Doubling Plan" to stimulate distributor potential [2] Group 3 - The company anticipates revenue growth driven by changes in consumption scenarios, with a focus on emotional connections with consumers [3] - Revenue projections for 2025-2027 are 5.665 billion, 6.370 billion, and 7.427 billion RMB, with corresponding net profits of 1.479 billion, 1.697 billion, and 2.017 billion RMB [3] - The company maintains a strong recommendation rating based on its commitment to brand value and sustainable development [3]